Sunday, December 15, 2013

Importance Of SEO In Website Designing

Online presence of a business aids it in developing a strong foothold on Internet and that is why business websites are needed to be ranked high in the search engine results such as Google, Yahoo & Bing. High rank on search engines help in increasing the traffic to your website. For this purpose, we, Exposure Media Miami are a pioneer SEO company in Fort Lauderdale providing SEO & online marketing services. So to make your website SEO friendly, you need to consider following points:

· Keywords: Proper usage of a keyword is of utmost significance. Insertion of the right words at a right place enhances the visibility of your website. Rather than being stuffed, keywords should be rightly used to make the content more meaningful both for website users & Search engine crawlers.

· Content: Always use original & high quality content on your website pages. If the content has valuable information then people will like to visit your website and recommend it to others for the information. Always ensure to structure the content of your web pages in paragraph or bullet points so that it is easy to read & understand for visitors. If the content has valuable information then people will like to visit your website and recommend it to others for the information.

· Your Website Domain (URL): You can select keyword based URL for your website as it will help you to reach for top search rankings. E.g. Sushi restaurant in NY can have a URL – sushirestaurantny.com and it will much easy to rank this website for keyword “Sushi restaurant NY” in search engines.

· Images: As popular saying goes “A picture is worth thousand words”; so including the relevant pictures along with the content not only help beautify your website but also help convey the message effectively as well. You may use pictures to show some flow of process or some other information that you plan to cover in text otherwise. However make sure to use original pictures or pictures you have rights to show on your website.

· Speed of the Page: Nobody likes slow website & slow loading web pages can spoil your rankings too. So make sure that your website is fast loading in all major browsers. So optimize the code, image size and any third party software/scripts being used. Remove any unwanted elements from your web pages, which have little relevance as it can help improving the speed a lot when you get rid of them.

· Social Media Engagement: Sharing is like recommendation for your website and social media is “the ultimate vehicle” for social sharing through online platforms such as Facebook, twitter, Google+ etc. So add social sharing tools such as “Share this” to let your users easily share the web pages on social platforms.

Catering to all the crucial factors mentioned above, we are in the race with the various SEO companies in Miami. Well acquainted with search engine optimization, we have been offering optimum SEO services in Miami since our inception. As SEO of a website is as crucial as its content and design, we, understanding the whereabouts of the site, thus contribute in designing and development of the sites.

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