Sunday, December 15, 2013

What Makes An Effective Website Meager?

We know first impressions are important. A recent research conducted at Missouri University of science and technology confirms that it takes less than two-tenths of a second to form an impression of the website. For the purpose of searching information, a large number of people are using internet these days. User’s first impression is thus vital to determine a favorable and unfavorable view for the organization. Web design aids companies realize the real worth of the brand and website as well.

Web designs are a crucial part for expanding a business. Hence web designs needs to be perfect. Following are the problems that are commonly found with the websites:

· Broken Links: From menu tab to footer tabs there do appear links many times that takes you nowhere.

· Formatting Issues in the Content: Many a times, contents are uploaded that runs off the pages and have spacing and font errors as well. Information in the content should also be provided with relevant sub headings and titles.

· Spelling Mistakes: There are many misspelled words on the website. It is required to spell check and have a proofread as well. A website with misspelled words can seem as unprofessional.

· Long Loading: If a website loads for minutes long, the user may not like to use it. A website should be easy and quick to load.

· Coding Mistakes: Noticeable to the search engines, many websites have HTML codes with errors. A code containing errors will disable the site to be found easily.

· Browser Compatibility: A website may look different in different browsers. It is needed to be checked against several other browsers, so as to be sure that the site looks the same in different browsers.

· Distractions: Too many distractions like Pop-up advertisements, flashes and sounds may distract the attention of the user, further compelling him/her to leave the page.

To cater to the above mentioned problems, we are involved in offering website design services in Fort Lauderdale that best transmits a brand message. We help businesses in the progression of thinking about the development of a website and brand altogether so as to deliver a compelling business case. Moreover, driven by an intense desire to serve the satisfaction of the patrons, we pay close consideration to the expectations of the clients. Owing to the effectiveness of the services we offer, we give a tough competition to the website design companies in Miami.

We further offer SEO services in Miami and website design services in Miami FL for the people seeking SEO services in Southeast Florida.

Importance Of SEO In Website Designing

Online presence of a business aids it in developing a strong foothold on Internet and that is why business websites are needed to be ranked high in the search engine results such as Google, Yahoo & Bing. High rank on search engines help in increasing the traffic to your website. For this purpose, we, Exposure Media Miami are a pioneer SEO company in Fort Lauderdale providing SEO & online marketing services. So to make your website SEO friendly, you need to consider following points:

· Keywords: Proper usage of a keyword is of utmost significance. Insertion of the right words at a right place enhances the visibility of your website. Rather than being stuffed, keywords should be rightly used to make the content more meaningful both for website users & Search engine crawlers.

· Content: Always use original & high quality content on your website pages. If the content has valuable information then people will like to visit your website and recommend it to others for the information. Always ensure to structure the content of your web pages in paragraph or bullet points so that it is easy to read & understand for visitors. If the content has valuable information then people will like to visit your website and recommend it to others for the information.

· Your Website Domain (URL): You can select keyword based URL for your website as it will help you to reach for top search rankings. E.g. Sushi restaurant in NY can have a URL – sushirestaurantny.com and it will much easy to rank this website for keyword “Sushi restaurant NY” in search engines.

· Images: As popular saying goes “A picture is worth thousand words”; so including the relevant pictures along with the content not only help beautify your website but also help convey the message effectively as well. You may use pictures to show some flow of process or some other information that you plan to cover in text otherwise. However make sure to use original pictures or pictures you have rights to show on your website.

· Speed of the Page: Nobody likes slow website & slow loading web pages can spoil your rankings too. So make sure that your website is fast loading in all major browsers. So optimize the code, image size and any third party software/scripts being used. Remove any unwanted elements from your web pages, which have little relevance as it can help improving the speed a lot when you get rid of them.

· Social Media Engagement: Sharing is like recommendation for your website and social media is “the ultimate vehicle” for social sharing through online platforms such as Facebook, twitter, Google+ etc. So add social sharing tools such as “Share this” to let your users easily share the web pages on social platforms.

Catering to all the crucial factors mentioned above, we are in the race with the various SEO companies in Miami. Well acquainted with search engine optimization, we have been offering optimum SEO services in Miami since our inception. As SEO of a website is as crucial as its content and design, we, understanding the whereabouts of the site, thus contribute in designing and development of the sites.